Performance Marketing

NOVA Clinic

Industry

Aesthetic & Medical Clinic

Services

Performance Marketing

Launched

Ongoing Campaigns

Location

Dubai, UAE

Project Overview

Nova Clinic is a premium medical and aesthetic clinic offering advanced treatments including Exosome therapy, sports injury recovery, and facial/skin treatments. The objective was to generate high-quality leads, increase treatment awareness, and scale patient inquiries across competitive aesthetic and wellness segments.

Fernexo led the Meta advertising strategy, including audience segmentation, campaign structuring, creative testing, and performance optimization. The goal was to generate qualified leads at scale while improving cost efficiency and expanding reach across multiple treatment verticals.

We build structured performance marketing systems focused on precision targeting, creative testing, and continuous optimization.

01. Exosome Treatment Lead Generation

Meta lead generation campaigns were launched targeting specific audience segments based on interest and behavior. Static visuals and dark ads were used to A/B test different creatives, optimizing performance for high-value Exosome treatment inquiries.

02. Sports Injury Recovery Campaigns

We executed Meta ad campaigns featuring success stories and condition-specific visuals. Multiple ad sets were created targeting athletes and fitness enthusiasts, improving relevance and engagement for sports medicine services.

03. Facial & Skin Treatment Expansion

Localized Meta Ads were implemented targeting audiences interested in skincare, beauty, and anti-aging. Campaigns highlighted dermatologist-led treatments and premium technology to strengthen positioning in a saturated market.